WHITE LABEL / MARKETING

White Label Facebook and Instagram Ads for Your Agency Clients

Run profitable Facebook and Instagram ad campaigns for your clients without the overhead of an in-house paid social team. We manage the full campaign lifecycle, white labelled to your agency.

What we cover

Your agency name on every deliverable.
Your client relationship, always.

META ADS

What is White Label Meta Ads?

White label Meta Ads management is a reseller service where VATS Studio manages Facebook and Instagram advertising campaigns for your agency's clients under your branding. We handle audience strategy, campaign structure, ad set management, creative guidance, A/B testing, pixel verification and performance reporting — everything needed to run effective paid social campaigns.

WHY AGENCIES OUTSOURCE

  • Meta Platform Complexity
  • Creative Iteration Demands Time
  • Attribution Has Changed
  • Clients Expect ROAS Accountability

BEHIND THE DELIVERY

The work is ours.
The presentation is yours.

From your brief to a client-ready handover.
Explore an illustrative delivery workspace.

Your agencyDelivery workspace
Search & campaign review
Your agencyClient review / sample

Search visibility.
A clearer plan.

An action-led review, ready for your client conversation.

Technical foundationsPrioritised
Page titles & search intentMapped
Local presenceReviewed
Next focus

Align service pages with the questions customers are actually searching for.

Illustrative review. No live audit or ranking claim.

Enter your agency name above to see it on the sample handover.

META ADS, COVERED

What's inside
the delivery.

A consistent, branded delivery for each item your client needs. The full scope is agreed per project.

Campaign Strategy & Structure

Funnel-based campaign architecture: awareness, consideration and conversion.

Audience Targeting

Custom audiences, lookalikes, retargeting lists and interest-based targeting.

Ad Creative Briefing

Creative direction and copy for static, carousel and video ad formats.

A/B Testing

Systematic creative and audience testing to identify winning combinations.

Pixel & Event Setup

Meta Pixel installation, standard event tracking and Conversions API setup.

Monthly Performance Reports

White-labelled reports showing spend, ROAS, CPL and campaign performance.

FOR AGENCIES

Why outsource
meta ads?

Capacity, expertise and consistency
without the overhead of in-house delivery.

Meta Platform Complexity

Advantage+ campaigns, Pixel setup and iOS restrictions require deep specialist knowledge.

Creative Iteration Demands Time

Effective Meta ads require continuous creative testing — a time commitment most agencies can't maintain.

Attribution Has Changed

Post-iOS14 attribution requires specialist understanding to report accurately to clients.

Clients Expect ROAS Accountability

Meta clients measure every dollar spent — expert management protects your client relationships.

Meta Business Suite Access

Work within your agency's Business Manager for full transparency.

Creative Collaboration

We brief your creative team or recommend changes to improve ad performance.

Branded Reporting

All client-facing reports carry your agency's name and branding.

Regular Strategy Calls

Monthly performance calls with recommendations for the next period.

DESIGNED AROUND YOUR AGENCY

The relationship stays yours.

Your brand, throughout.

Design files, reports and handover materials prepared for your agency's presentation.

Your team, in the loop.

We communicate through you, with scope, reviews and approvals agreed before delivery.

Support beyond launch.

Maintenance and ongoing delivery can be scoped through your agency when the work calls for it.

Before we partner.

Will you contact our client directly?

Our default is to work through your agency. Any direct collaboration or client-facing role is agreed with you first.

Can we use our own brand on the deliverables?

Yes. We agree how your agency branding appears on mockups, reports and handover files as part of the delivery scope.

Do you work with our existing process?

We review your tools, access requirements, feedback rounds and delivery standards during onboarding, then agree the workflow.

How do pricing and turnaround work?

They depend on the scope, complexity, access and review requirements. We agree these before the work begins rather than promising a universal rate or deadline.

Can we discuss confidentiality?

Yes. Confidentiality terms, access controls and ownership of deliverables are agreed in the partnership contract.

Take on what's next.

Tell us about your agency

Let's connect.

Write a project brief ↗